Borrani has a long and unique history with well-known relation
with famous carmakers. These relationships include a pre and
postwar heritage with car makers such as Alfa Romeo, Maserati and
Ferrari. Today, there are only four surviving brands that are still active,
and which can freely relate to this relation they are Pirelli, Michelin,
Borrani and, more indirectly Shell.
The Classic Borrani wire wheels have various advantages and Unique Selling Points
which distinguishes them from other wire wheels.
Originality: OEM supplier of wire wheels for many famous carmakers
like Ferrari, Maserati etc
Strength: forged components, alloy rims with steel spokes.
Lightness: at least 25% less the weight of steel wheels.
Quality: hand made in Italy to the highest standards. Every car-type has one
or more specific wheel designed.
Looks: polished alloy or painted, which has
a much better look than steel.
